Pages you should have
Health and wellbeing: pages your website should have
Dentists, vets, therapists, gyms and other practices.
Patients and clients want to know who you are, what you treat, what it costs and whether you're properly registered.
Guides in this section
Dentists
The pages a UK dental practice needs on its website, what each should say, a GDC and CQC compliance checklist, and the first five to build.
Chiropractors
The pages a UK chiropractic clinic needs on its website: treatments, the team and their GCC registration, first visit, prices, booking, and a correct Google listing.
Therapists
The pages a UK private therapist needs on their website: what you offer, who you work with, the first session, fees, qualifications, booking, and a correct Google listing.
Vets
The pages a UK vet practice needs on its website: services, emergency information, registering a pet, the vets and nurses, prices, and a correct Google listing.
Gyms
The pages a UK independent gym needs on its website: membership options, facilities, classes, trial passes, accessibility, and a correct Google listing.
Personal trainers
The pages a UK personal trainer needs on their website: services, who you train, pricing, locations, qualifications and insurance, and a Google listing set up for a trainer who travels.
Physiotherapists
The pages a UK physiotherapy practice needs on its website: treatments, the team and their HCPC registration, first visit, prices, booking, and a correct Google listing.
Yoga studios
The pages a UK yoga studio needs on its website: the timetable, new-to-yoga information, prices and passes, teachers, the studio, and a correct Google listing.
If your type of business is not listed
Start with the basics on the pages you should have hub: a home page that says what you do and where, one page per real service, an about page, contact details and the legal details in the footer. Then add pages only where there is something real to say. Or see what your site is missing with Seracu's free snapshot, a look at which topics your site lacks compared with its competitors.
Frequently asked questions
How can a health and wellbeing practice get more clients online?
A health and wellbeing practice gets more clients online by answering the questions people have before they book: who you are, what you treat, what it costs and whether you are properly registered. Build a website that says so plainly, then add pages only where there is something real to say. Padding the site with thin pages does not help anyone.
What is the best marketing for a health and wellbeing practice?
It depends on the practice, but a sound first step is a clear website. Patients and clients want to know who you are, what you treat, what it costs and whether you are registered, so a health and wellbeing practice should make those four answers easy to find before it spends effort on anything else.
What pages should a health and wellbeing practice website have?
A health and wellbeing practice website should start with a home page that says what the practice does and where, one page for each real service, an about page and contact details. Put the legal details in the footer. After that, add further pages only where there is genuinely something to say, rather than filling the site with thin ones.
What do clients want to know before booking a health and wellbeing practice?
Clients want to know who you are, what you treat, what it costs and whether you are properly registered. A health and wellbeing practice should answer all four plainly on its website, so nobody has to guess or phone round to find out. Services, an about page and clear contact details are the usual places to do it.
More questions? Read the full Seracu FAQ.